On-brand heatmapping: Aviva goes D2C
On Friday past, the gaffer shared his thoughts on the difficulties facing new entrants to the already stacked D2C market. In it, he alluded to details of a new entrant emerging any day now. Well, today Aviva has launched its platform for consumers, cryptically named the Aviva Consumer Platform. The platform is powered by FNZ […]
Nothing to do with buses
Hello again. You know what they say; platform pricing changes are like buses. You wait ages for one to come along and then! Actually, no-one says that. It’s a rubbish analogy. And the buses around here are pretty good. Anyway. Yes, only a week ago we were digesting the pricing changes made by Ascentric, and […]
Nothing to do with buses
Hello again. You know what they say; platform pricing changes are like buses. You wait ages for one to come along and then! Actually, no-one says that. It’s a rubbish analogy. And the buses around here are pretty good. Anyway. Yes, only a week ago we were digesting the pricing changes made by Ascentric, and […]