/ Whimsy

the lang cat wins PR Agency of the Year award

So we’ve only gone and won PR Agency of the Year at the Headlinemoney Awards – and we’re so happy to take home an award that’s been 11 years in the making.

The awards were handed out at a glittering ceremony in London last night, and it’s really great to have come away with the trophy, especially given the calibre of the competition.

The communications and PR side of the business was set up in 2013 as something of an experiment by Mark Polson and Mark Locke, and has now grown to a team of 11 subject matter experts drawn from across the financial services sector.

Here’s what Headlinemoney had to say about our category:

“As with all our PR and communications awards, it was the financial journalist community that had the final say on this winner, determining the lang cat as PR Agency of the Year through an extensive poll conducted in April 2024.

“Back in the first round of judging, the journalist judges placing the lang cat onto the shortlist were eager to recognise the agency for demonstrating ‘a deep understanding of data-driven insights that matter most to money reporters’, explaining how they ‘engage with key issues of the moment’. Praise was also given to the lang cat’s ‘commitment to supporting new journalists as they find their feet in the finance space.'”

Huge thanks to everyone who has got us here, including clients past and present and the journalists who voted for us. And of course, thank you to the lang cat comms team itself – we are biased, but you’d be hard pressed to find a nicer, more talented bunch of people to work with.

Congratulations to everyone shortlisted, those who were highly commended and all the other winners.

Find out more – A different approach to PR & comms

/ Blogs

Impact of poor service

/ White papers

The Impact of Poor Service

We provided the research for a report, in conjunction with Parmenion, which reveals how far short of expectations many adviser platforms are falling. The research found that over the last 12 months, 88% of advisers needed to apologise to at least one of their clients on behalf of a platform, and that poor service delivery from platforms impacts 91% of advisers every day.

Impact of poor service

/ White papers

The Impact of Poor Platform Service

We provided the research for a report, in conjunction with Parmenion, which reveals how far short of expectations many adviser platforms are falling. The research found that over the last 12 months, 88% of advisers needed to apologise to at least one of their clients on behalf of a platform, and that poor service delivery from platforms impacts 91% of advisers every day.

/ White papers

Answering the Call

Service means a lot of things to a lot of different people. It’s so subjective it can be hard to put your finger on. This paper aims to challenge the status quo and inertia that’s built up in the sector for many years.